Exactly what I need
- Precise targeting
- Brand safety
- Increased reach
3 reasons for XING Audience Network
XING Audience Network in detail
Precisely addressing a target group is often a challenge on the open web. With the XING Audience Network, you can also address high-value XING users, even when they are not on the platform, thus combining high reach with precise targeting.
XING Marketing Solutions can select all relevant member data of our members for you. This includes information such as activities, degrees, skills etc. In addition, very specific companies can also be identified and targeted as part of the campaign.
I used XING’s targeting options for programmatic advertising—and the result was strong reach among relevant decision-makers and direct engagement with the right target audience.
Jowita Jezuit Dejoie
Senior Consultant Display Advertising
morefire GmbH
Let our experts support you!
Use a Deal ID to access the target audience and inventory
We match your target audience with selected inventory from the XING Audience Network.
You will receive a Deal ID that you can activate directly in your DSP seat to run the campaign.
Use data segments to manage your own campaigns
We provide you exclusively with the specific data segments you request from the XING Audience Network.
You control the inventory, formats, placements, delivery, and optimization yourself.
Three steps to success
Choose an option
Choose from two different options and select the one that suits you best. We will be happy to advise you.
Define target group
Define your target group with different criteria such as career level, job title or place of residence.
Implementation of the selected option
We provide you with the right solution: as a Curated Deal with a Deal ID or as Data Only with pure data segments.
